Our Objective:
Identifying and Training Advocates
Medical education agencies and pharmaceutical companies are constantly looking for ways to distinguish themselves in an increasingly competitive market. Identifying and training advocates who can communicate their message is critical to the process. The Serra Group exists to facilitate that process.
Our goal is to motivate others to become more effective speakers through coaching techniques that get immediate results. We are not interested in teaching communication theory primarily, but rather in modeling techniques that work and coaching others in the execution of those techniques. We approach each participant with the respect they deserve and attempt to enhance their personal style by fine-tuning their delivery.
In addition to that goal we want to make the workshop an enjoyable and memorable one, knowing that skill retention will increase when those two factors are part of the experience. Accomplishing our goals within the time given is a tough job so we work hard at delivering great value with each workshop and presentation we make.
Our Distinctives:
Flexible and Interactive Programs
Central to our approach in training others in communication skills is an understanding of what motivates the adult learner. With this in mind we employ an interactive rather than a didactic method in our workshops and presentations. None of our workshops are scripted, so our trainers have the flexibility to mold the training around the skill level of the group, and although the core skills being taught in each workshop are the same, no two workshops are exactly alike. This results in a custom-fit experience for the participants and greater skill retention.
Additionally, each trainer works at making the learning environment fun and enjoyable, knowing that it is in this type of atmosphere that adults learn best: when the communication barriers are broken and rapport is built.
Our People:
Motivational Resouces
Crucial to the success of any company is the quality of the people it employs. That's why our communications trainers are selected for their ability to engage an audience and effectively model the skills they teach. All of our trainers have extensive experience presenting to audiences. All have that ability to capture an audience's attention and hold it. By so doing they are able to communicate our message more effectively: that everyone can present more confidently and persuasively and have a greater impact on their audience.
All of our trainers have extensive platform and presentation experience. Most have professional theatrical backgrounds. They all possess that unique blend of teacher and coach that creates a workshop experience that is educational, motivational, and fun.
The Serra Group of communication professionals is led by Paul Peixoto, who has over 20 years of experience as a professional speaker. The bulk of that time has been spent in the non-profit sector. It was there that he honed his ability to communicate and motivate. Constantly before audiences, Paul has accumulated thousands of platform hours. In the past few years he has turned his sights toward training others in what he has learned from his experience. The result of Paul's effort is that he has coached hundreds of professionals in presentation skills throughout the United States, Europe, and Asia.
Identifying and Training Advocates
Medical education agencies and pharmaceutical companies are constantly looking for ways to distinguish themselves in an increasingly competitive market. Identifying and training advocates who can communicate their message is critical to the process. The Serra Group exists to facilitate that process.
Our goal is to motivate others to become more effective speakers through coaching techniques that get immediate results. We are not interested in teaching communication theory primarily, but rather in modeling techniques that work and coaching others in the execution of those techniques. We approach each participant with the respect they deserve and attempt to enhance their personal style by fine-tuning their delivery.
In addition to that goal we want to make the workshop an enjoyable and memorable one, knowing that skill retention will increase when those two factors are part of the experience. Accomplishing our goals within the time given is a tough job so we work hard at delivering great value with each workshop and presentation we make.
Our Distinctives:
Flexible and Interactive Programs
Central to our approach in training others in communication skills is an understanding of what motivates the adult learner. With this in mind we employ an interactive rather than a didactic method in our workshops and presentations. None of our workshops are scripted, so our trainers have the flexibility to mold the training around the skill level of the group, and although the core skills being taught in each workshop are the same, no two workshops are exactly alike. This results in a custom-fit experience for the participants and greater skill retention.
Additionally, each trainer works at making the learning environment fun and enjoyable, knowing that it is in this type of atmosphere that adults learn best: when the communication barriers are broken and rapport is built.
Our People:
Motivational Resouces
Crucial to the success of any company is the quality of the people it employs. That's why our communications trainers are selected for their ability to engage an audience and effectively model the skills they teach. All of our trainers have extensive experience presenting to audiences. All have that ability to capture an audience's attention and hold it. By so doing they are able to communicate our message more effectively: that everyone can present more confidently and persuasively and have a greater impact on their audience.
All of our trainers have extensive platform and presentation experience. Most have professional theatrical backgrounds. They all possess that unique blend of teacher and coach that creates a workshop experience that is educational, motivational, and fun.
The Serra Group of communication professionals is led by Paul Peixoto, who has over 20 years of experience as a professional speaker. The bulk of that time has been spent in the non-profit sector. It was there that he honed his ability to communicate and motivate. Constantly before audiences, Paul has accumulated thousands of platform hours. In the past few years he has turned his sights toward training others in what he has learned from his experience. The result of Paul's effort is that he has coached hundreds of professionals in presentation skills throughout the United States, Europe, and Asia.
